I then started looking at logos with names and some with names and symbols that correlate. Looking at all types of logos has helped me to realise that both can create strong logos. Strong logos can also be strong without colour and just as a very flat image. It would also be better for printing and more efficient.
The most important part about named logos would be to get the right typography to suit your product and that is not too much.
I think from this I will start to think about whether my logo needs colour and if it better as a flat image or more 3D.